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The Firstline Difference
Firstline Design was established in 2006 as a freelance studio offering custom creative solutions grounded in strategic design and marketing expertise. What began with small-scale projects quickly grew into a robust, client-driven practice serving businesses ranging from local startups to international brands.
Now based in Prescott, Wisconsin, Firstline Design continues to deliver thoughtful, purpose-driven design guided by three core principles:
Human Centered Design
Effective design begins with empathy. Understanding the customer’s needs, motivations, and perceptions is essential to crafting messaging, visuals, and
strategies that resonate.
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Earn Trust. Not Likes.
Trust is the foundation of brand loyalty and long-term business success. Authentic communication and consistent value-building create lasting relationships beyond
vanity metrics.
Honest Marketing.
True marketing is about telling a brand’s story with integrity. Rather than gimmicks or manipulation, honest marketing focuses on clearly conveying the value a brand brings to its audience.
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